When you create an email subject line, you don’t need to impress anyone with your vocabulary or make any promises you don’t intend to keep. It also uses simple words that are easy to remember and search for. The email above from Converse starts with the subscriber’s name, makes an enticing offer, then puts a time limit on the offer so the reader would take immediate action. In addition, personalized subject lines (or those that contain the recipient’s name) have a higher chance of being read. ![]() Use an eye-catching subject lineīefore you hit “send”, you need to ask yourself: why should anyone open emails from your brand? Would you be tempted to open such an email if it landed in your inbox? What is the reader’s incentive or reward for stopping what they are doing and taking time out to click on your email?Īn email marketing newsletter with a catchy and relevant subject line is more likely to be opened compared to one that’s boring or unclear. 7 Tips to Nail the Perfect Newsletter with Brand examples 1. It’s not surprising that brands continue to pour money into email marketing even if social media is widely perceived as the more “hip” option.Ĭlose to 50% of companies are planning to start or expand their email marketing newsletters this year. By using email marketing newsletters, you increase your reach without having to spend too much. You might be asking yourself: why do I even need a marketing newsletter when I have social media to reach my audience?Ībout 79% of small businesses say that email marketing is very important to them.Įmail marketing has an average return on investment (ROI) of $38 per dollar spent, compared to social media, which generates 28 cents per dollar. ![]() Why does your Brand need an Email Marketing Newsletter? They focus primarily on getting the subscriber to perform the desired action, such as making a purchase, subscribing to a product, or clicking through to a product page. Email newsletters don’t sell but provide useful, actionable insights to subscribers. They consist of a series of recurring emails that include informational and promotional content. What is an Email Newsletter?Įmail newsletters are one of the most common forms of online marketing. In this post, we are going to take a look at the strategies along with 7 stellar newsletter examples of brands that will help you design an email newsletter that convinces your subscribers to click through to your site. How do you achieve your email marketing goals in a heavily competitive market? The answer is simple: you need to look at how the top-performing brands do it. However, with the sheer volume of marketing emails users receive daily, your email newsletter needs to stand out. ![]() The highly-accurate Luke Skywalker collectible figure is expertly crafted based on his appearance in the movie, features a head sculpt with newly sculpted hair sculpture, finely tailored Snowspeeder outfit and life support unit on the chest, a LED light-up lightsaber, an interchangeable lightsaber blade emulating the weapon in motion, a highly-detailed flight helmet, a grappling gun, a blaster, a thermal detonator, a snow-themed diorama set-up with a figure stand all in the specially designed retro-style packaging!įor any orders or price queries, please contact your local store.Social media may be all the buzz among marketers right now, but emails remain a viable marketing medium.Īccording to Statista, over 50% of consumers prefer email as the medium through which brands can contact them. In celebrating the 40th anniversary of Star Wars: The Empire Strikes Back, Hot Toys is excited to introduce a series of collectibles based on this iconic film! Now, Hot Toys is delighted to officially present the Luke Skywalker Sixth Scale Collectible Figure in his flight suit and helmet that he wore on Hoth, as the latest release of The Empire Strikes Back 40th Anniversary Collection! During the Battle of Hoth in Star Wars: The Empire Strikes Back, Luke Skywalker™ piloted a Snowspeeder™, led the Rebel Alliance against the Empire’s ground forces, and instructed the other snowspeeder pilots to use their harpoons and cables to aim for the legs in an attempt to take down the massive Imperial AT-AT™ walkers in order to give the Rebels enough time to evacuate the snow planet.
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